News Archives

Essentials to include on your Web site


NOTE: This is a sidebar to UMNS story #050.

By United Methodist News Service

Here are some basic items that every church webmaster should include when developing a site to reach people shopping for a new church:

· A welcome message, preferably from the pastor. People want to feel welcome, whether in the church itself or on the Web site.

· Worship service times and descriptions of the service. Many churches now have several different types of service. To simply label a service "contemporary" or "traditional" is not enough.

· Ministry descriptions. People shopping for a church want to know how the church reaches out to spiritually feed the congregation and the community.

· Class descriptions. Highlight each class or small group with a brief description, meeting location and time.

· Staff listing and contact information. A Web site that doesn't offer an opportunity to gain more information by e-mail, phone or snail mail is like the Yellow Pages without phone numbers. Include photos of staff members as well.

· Core beliefs. Include a few lines or paragraphs about what your congregation believes as well as the theology of the denomination.

· Upcoming events and a calendar. Church barbecues, yard sales, blood drives, etc., are often non-threatening ways for a person to visit a church for the first time.

· Directions and map to the church. Do not rely on a person knowing how to get to your church no matter how long it has been a part of the community.

· Building maps or floor plans. It's helpful for a person to have a general idea of how to get around your church before making that first visit.

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